Agency Chooses New Technology to Drive Up Tourism and Strengthen Customer Relations - CRM Guide
Computerworld CRM Guide
   
Agency Chooses New Technology to Drive Up Tourism and Strengthen Customer Relations
by Microsoft

The goal of South African Tourism's global employees is to increase tourism to the nation to help enhance the nation's economy. This global presence created a unique challenge: collaboration between offices across time zones. Managers had little visibility into what employees were doing. Lacking this basic knowledge, decision makers had difficulty tying activities to results and the achievement of their strategic initiatives. To address this issue and more, they utilized the research of a tier-o...
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