Purchasing Marketing - CRM Guide Results for Purchasing Marketing
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Grow Your Business with Microsoft Dynamics CRM
by Microsoft
September 09, 2009
- (Free Research) View this webcast to see how that Microsoft Dynamics CRM 4.0 gives you the capability to easily create and maintain a clear view of customers from first contact through purchase and post sales.
(WEBCAST)
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How to Optimize Lead Nurturing to Pump Up Your Sales Pipeline
by Genius.com
October 07, 2009
- (Free Research) In this paper you will learn how the roles and responsibilities of marketers has evolved since the web has become a big part of your customer’s buying process. Read on to learn how you can optimize lead nurturing to pump up your sales pipeline.
(WHITE PAPER)
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Mosaic Technology trims sales cycle by up to 50% and converts 20% of leads into sales with Dell PartnerDirect program
by Dell, Inc. and Intel
May 01, 2009
- (Free Research) Mosaic Technology sought to partner with a larger company to obtain sales, marketing and technical support, thereby extending its reach into the server and storage virtualization market.
(CASE STUDY)
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Effective Negotiating: 5 Rules for Smooth Transactions
by Global Knowledge
March 13, 2009
- (Free Research) This white paper discusses five rules for negotiating that can help make the transaction more pleasant for everyone involved and better your chances at getting what you want.
(WHITE PAPER)
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Improving Marketing Measurements, Operations, & ROI
by Citrix Online
August 19, 2009
- (Free Research) Struggling to determine the impact of your lead-generation efforts? Making blind marketing decisions and hoping for the best? View this Webinar archive with Jim Lenskold, author of the recent MarketingProfs ROI study, to discover what sets the top tier of "highly effective and efficient" marketing organizations apart from others.
(WEBCAST)
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How Successful Manufacturing ERP Selections Are Made: The Top Things to Look for, Look at, and Look beyond When Evaluating an ERP Purchase
by IQMS
December 2008
- (Free Research) This paper examines the major considerations manufacturers looking to add, upgrade of replace Enterprise Resource Planning (ERP) software should be aware of. By being cognizant of these aspects you'll ensure that you'll be able to select a solution that best fits your needs, both now and in the future.
(WHITE PAPER)
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MEDRAD: Automating the Flow of Inbound Sales Orders into SAP Applications, while Simultaneously Reducing Costs and Improving Accuracy
by Esker Inc.
July 2009
- (Free Research) This case study explains how MEDRAD implemented Esker DeliveryWare for their SAP solution and documents the benefits they reaped from it. Read this case study to learn how your company can experience the same benefits as MEDRAD with Esker DeliveryWare.
(CASE STUDY)
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Creating Sales Opportunities with Lead Scoring
by Genius.com
October 2009
- (Free Research) Lead scoring is often touted as the new secret sauce that transforms marketing from art to science. This guide will walk you through the process step-by-step, ensuring you have just what you need to drive continuous lead engagement, satisfy the needs of your salespeople, and play a key role in the generation of revenues.
(WHITE PAPER)
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The Science and Art of Selling
by Genius.com
October 2009
- (Free Research) This white paper shows how scientific studies of marketing and sales effectiveness are now yielding information that can help an organization better tune its sales and marketing efforts.
(WHITE PAPER)
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Improve Lead Generation and Clean Up Your Pipeline: Generate Better Leads for Better Sales Results
by Genius.com
October 2009
- (Free Research) Quality leads result in easier/better sales. It is also agreed that taking time away from selling to generate leads cuts into sales productivity. Closer alignment between sales and marketing could improve both of these factors and reduce the disconnect that exists today. Read on to learn how to attack these costly and divisive issues.
(WHITE PAPER)
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Content Mapped to Buying Stages Powers Nurturing Results
by Genius.com
October 2009
- (Free Research) This guide will show you five steps you can take to turn the creation of customer-centric content into a core competency and map that information for right-time delivery that keeps your prospects focused on the success you can help them achieve.
(WHITE PAPER)
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A Guide to the Value of Reliable Data in Retail Banking
by DataFlux Corporation
November 2009
- (Free Research) Banks need to get smarter, attract the right customers, implement customer level risk management, and implement risk adjusted customer relationship pricing and all of this is dependent on trusted data. This paper examines the impact of unreliable data on retail banks. It then defines the requirements needed to guarantee data reliability in banking.
(WHITE PAPER)
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Sales and Marketing: The New Power Couple
by Microsoft
December 2008
- (Free Research) This white paper will review the obstacles to making business development a team sport and then will present best practices around people, process and technology for aligning the sales and marketing organization.
(WHITE PAPER)
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CRM and Social Networking: Engaging the Social Customer
by Microsoft
June 2009
- (Free Research) As social networking sites explode in popularity, the hype and interest continue to build. But sorting the fact from the hype can be a challenge. This paper discusses tangible ways that organizations can extract measurable business value from social networking by leveraging it in conjunction with Customer Relationship Management (CRM) solutions.
(WHITE PAPER)
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Introduction to Microsoft Dynamics CRM Online
by Microsoft
September 2009
- (Free Research) This webcast, with an introduction from Steve Ballmer, Microsoft CEO, examines the importance of CRM software has on a company’s bottom line.
(WEBCAST)
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Microsoft Dynamics CRM Online Case Study: Data Reduction Systems
by Microsoft
September 2009
- (Free Research) Learn why Data Reduction Systems, an information and data retention service provider switched Microsoft Dynamics CRM from salesforce.com to improve all areas of customer management.
(CASE STUDY)
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Grow Your Business with the Visibility to Capture More Sales Opportunities - Part 2
by Microsoft
September 2009
- (Free Research) Watch this webcast to learn of the features and benefits in the new version of Microsoft Dynamics CRM 4.0. Microsoft Dynamics CRM offers you innovative ways to access this powerful relationship management solution to empower your employees to respond quickly to customer demands and increase customer satisfaction.
(WEBCAST)
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Driving Business Process Productivity by Tuning Your Customer-Centric Business Processes for Profit
by Microsoft
September 2009
- (Free Research) This webcast demonstrates how Microsoft Dynamics CRM can be used to capture and manage structured and unstructured sales and marketing customer data within a single, integrated system can help increase your organization's return on investment.
(WEBCAST)
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Microsoft Dynamics Webcast: Beyond the Boundaries of Traditional CRM
by Microsoft
September 2009
- (Free Research) Watch this webcast to learn the concrete ways Microsoft Dynamics CRM can help you attain a 360-degree view of your customers.
(WEBCAST)
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B2B Lead Gen: Marketing ROI Performance & Evaluation Study
by Citrix Online
December 2008
- (Free Research) MarketingProfs recently conducted an in-depth study on perceptions, behaviors and lead generation performance. Download the MarketingProfs Report to read the study's full findings and to learn how you can effectively calculate and leverage lead generation ROI within your own organization.
(WHITE PAPER)
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How to Market and Sell Services with Webinars
by Citrix Online
June 2009
- (Free Research) This new Quantum Leap Marketing white paper explores how to successfully market and sell services with Webinars so that you get maximum mileage out of your marketing budget.
(WHITE PAPER)
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9 Management Practices for Exceptional Webinars
by Citrix Online
August 2009
- (Free Research) This new white paper examines Webinar effectiveness at driving lead generation and outlines 9 best practices for using Webinars in a cohesive lead-generation campaign.
(WHITE PAPER)
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Achieving Sustained Growth through Operational Excellence
by SAP AG
June 2009
- (Free Research) Operational excellence is a simple concept with complex implications. Consistently doing things well across every element of the value chain is clear enough in principle. The ultimate goal is a "single source of truth" where senior executives have shared visibility into all parts of the organization, enabling management by facts.
(WHITE PAPER)
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Ready Access to Real-Time Data Helps Small Businesses Thrive
by SAP AG
February 2008
- (Free Research) Today there is new and affordable technology that enables small businesses to access current data from any location, respond quickly to change, and thrive in a volatile business environment. A good example of this technology is the SAP® Business One application. Read this white paper to learn more!
(WHITE PAPER)
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Seven Tips for Profiting from Lean Times with CRM
by Oracle Corporation
January 2009
- (Free Research) With their rapid speed of deployment, integrated analytics and built-in best practices, on-demand CRM solutions can quickly vault a sales organization ahead of its rivals. And because of their flexible licensing structure, on-demand solutions can be deployed selectively, enabling businesses to deploy only as much CRM as they need.
(WHITE PAPER)
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