CRM Guide - M Listing of Enterprise Software and Services

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Madness? Mergers, Acquisitions, and Divestitures by SAP America Inc

October 18, 2008 - This paper discusses why failure happens and how to prevent it by following the overriding best practice in successful acquisitions, mergers, and divestitures: preparedness.

Make CRM Work the Way Salespeople Do by Oracle Corporation

October 08, 2009 - This white paper examines how traditional CRM technologies, while valuable in helping organizations manage customers and revenues, have not really assisted the salesforce do their jobs.

Making Interactions More Intelligent Across All Channels in the Retail Finance Industry by Infor CRM

July 22, 2009 - In this paper you will learn the best practices and the bottom-line benefits in multi-channel inbound marketing. Read on to learn more about multi-channel inbound marketing and how Infor CRM Epiphany Inbound Marketing for Retail Finance can help drive revenue out of each customer interaction.

Management Excellence: Leveraging Technology and Techniques by Oracle Corporation

November 01, 2008 - One in a series of white papers about management excellence, this white paper describes the techniques and technologies that organizations should master on their way to management excellence.

Managing Global Web Sites: Localization, a Never Ending Story by SDL Tridion

May 04, 2009 - This white paper provides examples about how organizations can use BluePrinting technology to achieve a smooth global Web operation and explains how organizations combine Content Management technology with translation technologies for even greater efficiency.

Managing IT in a Downturn: Beyond Cost Cutting by SAP America Inc

November 01, 2008 - Downturns give companies a chance to buck conventional wisdom and increase their IT investments. Targeted investments in many areas can generate efficiencies and revenue growth that surpass the savings from straight cost reductions.

Mastering New Challenges in Text Analytics: Making Unstructured Data Ready for Predictive Analytics by SPSS Inc. Worldwide Headquarters

February 20, 2009 - This paper briefly defines text analytics, describes various approaches to text analytics, and then focuses on the natural language processing techniques used by SPSS Inc.'s text analytics solutions.

Maximize Business Results Online: How Web Content Management Technology is Transforming Digital Marketing by SDL Tridion

March 02, 2009 - This report is a guide for identifying best practices in online content Research Benchmark management and maximizing business benefits of the web. The findings highlight the strategic value of web content management and link the technology and practices of Best-in-Class organizations to top line revenue, customer loyalty, and customer experience.

Maximizing CRM Effectiveness During Lean Times by Oracle Corporation

June 10, 2009 - When the economy turns around, as it will, how will your organization be poised to take advantage of the next expansion? Read the latest white paper written by Steve Diamond, Sr. Director, Product Marketing at Oracle, to learn six areas your organization can focus on to improve business results.

Maximizing Customer Value with Oracle Business Intelligence Applications by Oracle Corporation

December 01, 2007 - This technology brief highlights how BI applications can integrate information across data sources and departments, provide a single, integrated view of customer and enterprise information, and enable greater alignment of decisions and execution to drive higher customer profitability and share of wallet.

Measuring and Improving Customer Satisfaction in the Insurance Industry by MarketTools, Inc.

November 24, 2009 - Learn how leading Insurers are using MarketTools’ CustomerSat to gather and analyze feedback from customers, employees, and others, as well manage timely responses to this feedback.

MEDRAD: Automating the Flow of Inbound Sales Orders into SAP Applications, while Simultaneously Reducing Costs and Improving Accuracy by Esker Inc.

July 10, 2009 - This case study explains how MEDRAD implemented Esker DeliveryWare for their SAP solution and documents the benefits they reaped from it. Read this case study to learn how your company can experience the same benefits as MEDRAD with Esker DeliveryWare.

Metro Atlanta YMCA Better Aligns its Mission, Member Engagement, and Marketing Communications Activities Using Birst by Birst

October 19, 2009 - In an attempt to tailor and more effectively promote its programs, the Metro Atlanta YMCA turned to Birst for a new set of Business intelligence (BI) tools. Birst delivered with features that included automated dashboards and adhoc reporting at a fair price. Read on to learn the benefits YMCA experienced when they switched to Birst.

Microsoft Dynamics CRM - Sports Organizations by Microsoft

July 30, 2009 - For many sports organizations, a CRM system acts much like the lifeblood of the company, feeding insightful information about both customers and players to management and coaches in order to enhance business decisions. Watch this video case study to hear about the benefits of Microsoft Dynamics CRM from real customers.

Microsoft Dynamics CRM Online Case Study: Data Reduction Systems by Microsoft

September 09, 2009 - Learn why Data Reduction Systems, an information and data retention service provider switched Microsoft Dynamics CRM from salesforce.com to improve all areas of customer management.

Microsoft Dynamics CRM Online Case Study: High Five Sportswear by Microsoft

September 09, 2009 - Learn how a sports apparel company was able to drastically improve customer service by adopting Microsoft Dynamics as their CRM system.

Microsoft Dynamics RoleTailored Business Productivity: "Software Designed for Your People" by Microsoft

March 01, 2007 - By automating and streamlining financial, customer relationship and supply chain processes, Microsoft Dynamics brings together people, processes and technologies, increasing the productivity and effectiveness of the business, and helping drive business success. Explore the Microsoft Dynamics Customer Model and how it's reflected in this software.

Microsoft Dynamics Webcast: Beyond the Boundaries of Traditional CRM by Microsoft

September 09, 2009 - Watch this webcast to learn the concrete ways Microsoft Dynamics CRM can help you attain a 360-degree view of your customers.

Microsoft Podcast: Pivotal CRM Innovates with Microsoft Technologies by Pivotal CRM, a CDC Software solution

November 18, 2009 - This podcast explains how Pivotal 6 increases user adoption and productivity by mirroring the familiar Microsoft interface and embedding Microsoft Outlook and SharePoint within the CRM system.

Mosaic Technology trims sales cycle by up to 50% and converts 20% of leads into sales with Dell PartnerDirect program by Dell, Inc. and Intel

May 01, 2009 - Mosaic Technology sought to partner with a larger company to obtain sales, marketing and technical support, thereby extending its reach into the server and storage virtualization market.

Multitenant CRM Enables Rapid Deployment, Flexible Foundation for Field Sales Team by Microsoft

October 21, 2008 - Facing rapid growth, U.S. Dynamics Field Sales needed a sales force automation tool that would map to the team's unique solution-selling process and drive adoption among sales staff. Working with Microsoft® IT, U.S. Dynamics Field Sales deployed Microsoft Dynamics® CRM and integrated it with its legacy CRM system, providing the team with...

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