B2B Lead Gen: Marketing ROI Performance & Evaluation Study  by Citrix Online

December 01, 2008 - MarketingProfs recently conducted an in-depth study on perceptions, behaviors and lead generation performance. Download the MarketingProfs Report to read the study's full findings and to learn how you can effectively calculate and leverage lead generation ROI within your own organization.

Beloit Creates New Opportunities with Google Apps  by Google Apps Authorized Reseller Program

October 15, 2009 - Read this case study to learn how Beloit grew their customer base by using Google Apps as a 'win-leader', created additional revenue streams, and deepened relationships with customers and opened up new oppurtunities.

Best Practices for IT Governance in a Global Organization  by SkillSoft Corporation

December 01, 2008 - This ExecBlueprint discusses the evolving role for the technology executive and what now constitutes "effective IT governance." The authors share effective strategies for building a good relationship with the CEO, planning projects, and managing the technology staff.

Best Practices in the Call Center: A Customer Touch-Point Methodology  by Oracle Corporation

January 26, 2009 - One of the biggest dangers in establishing best practices for your contact center is to do so in isolation from your self-service stakeholders. Instead, all customer "touch-points" must be viewed as part of a continuum. Customer touch points include Web Self-Service, Interactive Voice Response, Contact Center Agents, and Face-to-Face transactions.

Best Practices of the Best-Run Sales Organizations: Sales Opportunity Blueprinting  by SAP America Inc

April 27, 2009 - Leadership teams in today's strongest sales groups have discovered best practices to achieve exponential results. This SAP Executive Insight looks at leading-edge companies and examines how they excel in areas where most sales organizations struggle.

Beyond Boundaries: A New Role for Finance in Driving Business Collaboration  by SAP America Inc

June 01, 2008 - In June 2008, CFO Research Services conducted a research program among senior finance executives in the United States, Europe, Asia, and Australia. The research looked at what kinds of alliances companies are forming and how finance sees itself working with internal and external partners to establish and assess successful alliances.

Beyond the Thin Client: Why a Smart Client CRM Solution May Be a Smarter Choice  by Pivotal CRM, a CDC Software solution

November 11, 2009 - This white paper compares and contrasts the two primary alternatives to thin clients and examines the differentiating characteristics that could impact your CRM implementation. Read on to learn why a smart client CRM solution may be a smarter choice.

Blue Coat Acceleration  by Blue Coat

June 03, 2009 - Join Mark Urban, Director of Product Marketing for Application and Visibility, for a quick look at acceleration, what are the issues driving the need for WAN Optimization and Acceleration, and how Blue Coat fits in.

Brand Management - Leveraging the Power of Integrated Marketing  by SAP America Inc

February 01, 2008 - The evolution of consumer marketing causes everyone to think in new ways. Instead of reaching consumers through traditional media, Internet, product placement and word of mouth are good alternatives. Check out this paper for more information about integrated brand management.

Building the Business Case for Predictive Analytics: Nucleus Research  by SPSS Inc. Worldwide Headquarters

February 20, 2009 - Predictive analytics encompasses a variety of techniques from statistics and data mining that analyze current and historical data to make predictions about future events. In this Nucleus Research report, learn how your company can achieve ROI from Predictive analytics applications.

Business Intelligence - Now More Than Ever  by SAP BusinessObjects

December 19, 2008 - The goal of this white paper is to explain why business intelligence is a sound investment for any IT manager to make, especially now. Budgets are tighter and demands from executives to see immediate results from IT implementations are increasing. This paper outlines the benefits of a BI solution and its impact on a company. Read on to learn more.

Business Service Management: What It Is and Why You Should Care  by Global Knowledge

December 10, 2008 - The purpose of this business training white paper is to explain what BSM is and what it isn't and it will also describe BSM benefits.

Buying your BI solution from your ERP vendor: Strategic Business Enabler or IT Convenience? - Podcast  by IBM

October 08, 2009 - This Podcast explores the benefits and drawbacks of buying business intelligence (BI) solutions from enterprise resource planning (ERP) vendors, and shares survey results that reveal whether or not customers who have gone down the sole-sourcing path are happy with their decision.