Mosaic Technology trims sales cycle by up to 50% and converts 20% of leads into sales with Dell PartnerDirect program by Dell, Inc. and Intel - A Case Study - CRM Guide
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Published on: May 01, 2009
Type of content: CASE STUDY
Format: Unknown
Length: 2 pages
Price: FREE
Overview:
The Challenge

Mosaic Technology sought to partner with a larger company to obtain sales, marketing and technical support, thereby extending its reach into the server and storage virtualization market.


Solution

The company became a Certified Partner in the Dell PartnerDirect program. With Dell's help in sales, marketing and technical support it has developed a successful business providing Dell™ PowerEdge™ servers and Dell EqualLogic™ SAN arrays to companies that are undergoing server virtualization initiatives.


Benefits


  • Get IT Faster: 20%-50% reduction in sales cycle time; time saved per server in configuration for customers purchasing VMware factory-embedded in Dell servers
  • Run IT Better: 17% more prospects due to Dell telemarketing efforts; 1 day per week saved through Dell management of Dell/Mosaic events
  • Grow IT Smarter: 20% success rate selling Dell EqualLogic storage arrays to previous users of Fibre Channel SANs
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