Purchasing Marketing - CRM Guide Results for Purchasing Marketing (Page 3)
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Innovative Marketing Strategies for Individual and Personal Lines Insurers
by Infor CRM
July 22, 2009
- (Free Research) In this paper you will learn just how important each customer interaction is and how companies are turning to Infor CRM Epiphany Inbound Marketing for Insurance to be able to manage their customers on a highly personal basis which greatly increases customer loyalty and satisfaction which will ultimately increase sales and profitability.
(WHITE PAPER)
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Using Webinars to Engage Prospects
by Citrix Online
August 19, 2009
- (Free Research) View this on-demand Webinar to hear Ken Molay, president of Webinar Success, share tips to help you prepare and deliver Webinars that build enthusiasm among prospects, leading to easier sales communications and higher conversion percentages.
(WEBCAST)
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It's All about the Salesperson: Taking Advantage of Web 2.0
by Oracle Corporation
September 2008
- (Free Research) This paper examines the challenges salespeople face, the growing Web 2.0 trend in the enterprise, and the drivers for a new breed of social applications that complement traditional CRM systems to help sales users close more deals quickly.
(WHITE PAPER)
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The Executive Guide to CRM Architecture: Why CRM Flexibility Will Impact Your Success
by Microsoft
September 2009
- (Free Research) This white paper explains the importance of flexible software architecture, and how the right CRM solution can support and even advance an organization’s ability to evolve in lock-step with changes as they occur--enabling them to attain and maintain a competitive advantage.
(WHITE PAPER)
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Drive Real-World Business Processes with Microsoft Dynamics CRM
by Microsoft
September 2009
- (Free Research) Watch this webcast to learn how Microsoft Dynamics CRM can help you develop and strengthen profitable customer relationships.
(WEBCAST)
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Taking Relationship Management to a New Level with Microsoft Dynamics CRM
by Microsoft
September 2009
- (Free Research) Join Microsoft Dynamics CRM technology evangelist Phillip Haase in this webcast to learn about the Microsoft strategy and investments in enterprise CRM solutions and to understand how these solutions address the requirements for users, management, and IT.
(WEBCAST)
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Do Extraordinary Things Everyday with Microsoft Dynamics CRM!
by Microsoft
September 2009
- (Free Research) In this webcast, we show you how the productivity of your sales, customer service, and marketing teams can be dramatically increased by taking advantage of the enhancements in the newly released Microsoft Dynamics CRM 4.0.
(WEBCAST)
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Staffing Service Coordinates Sales Activities, Utilizes Business Intelligence with CRM Solution
by Microsoft
April 2008
- (Free Research) Volt Information Sciences, Inc. provides staffing services, telecommunications, and information solutions to Fortune 100 customers. Executives completed an in-depth request for proposal process to narrow CRM solution options to four enterprise alternatives. They selected Microsoft Dynamics™ CRM because it best met the firm's usability, user..
(CASE STUDY)
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Chill Factore Video Case Study
by Microsoft
July 2009
- (Free Research) The Chill Factore is a unique indoor snow venue located in the northwest of England. Watch this video case study and discover how Microsoft Dynamics CRM has not only enhanced Chill Factore's relationship with it's customers, but also assisted in developing a more targeted marketing strategy.
(CASE STUDY)
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Don't Be Blind-Sided: How to Use Your Salesforce.com Data to Improve Sales Performance
by Birst
October 2009
- (Free Research) As a sales manager, you may not have access to business analytics that may be telling a story about your team's performance. What analytics do you need in order to answer questions that may come down from upper management? In this session, you'll learn about what you need to see, report on, and summarize to manage your team's performance.
(WEBCAST)
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Buying your BI solution from your ERP vendor: Strategic Business Enabler or IT Convenience? - Podcast
by IBM
October 2009
- (Free Research) This Podcast explores the benefits and drawbacks of buying business intelligence (BI) solutions from enterprise resource planning (ERP) vendors, and shares survey results that reveal whether or not customers who have gone down the sole-sourcing path are happy with their decision.
(PODCAST)
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Circumstances and Customers Have Changed: Has Your Loyalty Program Kept Pace?
by Oracle Corporation
October 2009
- (Free Research) According to the 2009 COLLOQUY Loyalty Marketing Census, while the average household is enrolled in 14.1 loyalty programs, they're only active in 6.2 programs. In fact, poorly implemented loyalty strategies can actually diminish customer loyalty. So what do you do? Find out in this new complimentary white paper by Peppers & Rogers Group and Oracle.
(WHITE PAPER)
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Surviving and Thriving in the Customer-Driven Age
by Oracle Corporation
September 2008
- (Free Research) The customer-driven age is upon us and succeeding in this environment requires a new set of goals and a new set of tools. Learn how CRM is the catalyst to transform organizations, empower employees and capitalize on new market opportunities.
(WHITE PAPER)
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Globo.com Acquires 200,000 New Customers in 2 years and Reduces Churn by 30% with Data Mining
by SPSS Inc. Worldwide Headquarters
May 2009
- (Free Research) This Internet service provider/portal operator of Globo, Brazil's largest media conglomerate, delivers the content Brazilian Web users want using PASW Statistics.
(CASE STUDY)
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American Airlines sees ROI of 1192% in 2 Months with Predictive Analytics
by SPSS Inc. Worldwide Headquarters
February 2009
- (Free Research) To overcome the challenges of increased customer data, American Airlines deployed SPSS for Windows to replace its mainframe based analytics system, increasing productivity of its customer research team and improving decision making while reducing ongoing costs.
(CASE STUDY)
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How to Profit in a Downturn: 4 Customer-centric Strategies for Growth in a Challenging Market
by Pivotal CRM, a CDC Software solution
February 2009
- (Free Research) In this white paper, learn how your organization can use customer-centric strategies and CRM tools to maximize the value and loyalty of your customer base. Gain insight into new areas of opportunity and do more with less in a time of economic uncertainty.
(WHITE PAPER)
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CRM Built for Customer Service: The Executive Guide to Selecting CRM that Meets Service Needs
by Pivotal CRM, a CDC Software solution
February 2009
- (Free Research) This paper explores core principles companies can use to help them select a CRM system.
(WHITE PAPER)
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Best Practices of the Best-Run Sales Organizations
by SAP America Inc
June 2009
- (Free Research) Leadership teams in today's strongest sales groups have discovered best practices to achieve exponential results. This SAP Executive Insight looks at leading-edge companies and examines how they excel in areas where most sales organizations struggle.
(WHITE PAPER)
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Integrated Contract Life-Cycle Management: Automate Processes, Reduce Over-Payments, Improve Productivity
by SAP America Inc
June 2009
- (Free Research) Combining SAP ERP with SAP Incentive Administration and SAP Paybacks and Chargebacks provides a complete contract management solution. With this solution, you will increase market share, capture business intelligence, reduce overpayments and duplicate claims, improve compliance, and increase productivity.
(WHITE PAPER)
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Implementing a Data Quality Strategy
by DataFlux Corporation
January 2009
- (Free Research) In this program Gartner Research Vice President Ted Fredman and DataFlux President and CEO Tony Fisher discuss the data quality issues facing business today as well as the solutions that can solve these problems.
(WEBCAST)
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Infor CRM Epiphany for Insurance
by Infor CRM
July 2009
- (Free Research) The market-leading Infor CRM Epiphany suite was designed with the needs of today's insurance companies in mind. It delivers what you need to execute a customer retention and growth strategy by delivering a single view of customer interactions across business.
(BROCHURE)
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Infor CRM Epiphany For Consumer Products
by Infor CRM
July 2009
- (Free Research) Infor CRM Epiphany helps you make the most of customer interactions and improve your sales, marketing, and service operations in order to increase loyalty, enhance brand preference, and boost profitability.
(BROCHURE)
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Measuring and Improving Customer Satisfaction in the Insurance Industry
by MarketTools, Inc.
November 2009
- (Free Research) Learn how leading Insurers are using MarketTools’ CustomerSat to gather and analyze feedback from customers, employees, and others, as well manage timely responses to this feedback.
(ANALYST BRIEF)
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9 Critical Steps in Designing Enterprise-Wide Feedback Systems
by MarketTools, Inc.
November 2009
- (Free Research) This white paper summarizes the benefits of the MarketTools CustomerSat Design Methodology, a proven approach to designing enterprise-wide feedback systems that MarketTools CustomerSat professionals have developed, refined, and perfected over nearly a decade.
(WHITE PAPER)
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Demo: Personalized content and Advertising
by Alcatel-Lucent
November 2009
- (Free Research) Charles Bahr of Alcatel-Lucent Multimedia Solutions Marketing and Christophe Senot of Bell Labs demonstrate the technologies that can be combined to create a personalized content and advertising experience across any screen.
(VIDEO)
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