Les Etapes A Suivre Pour Un Projet Marketing Software - CRM Guide Results for Les Etapes A Suivre Pour Un Projet Marketing Software (Page 3)
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CRM Your Salespeople Will Love
by Oracle Corporation
September 2007
- (Free Research) Customer Relationship Management (CRM) can bring enormous benefits to companies, but only if users adopt it. Explore user adoption problems and an overview of the newest CRM features designed to drive ease of use and high rates of user adoption.
(WHITE PAPER)
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Retailers' Response to the Global Economy Downturn - Enabling Immersive Shopping Experiences
by Oracle Corporation
March 2009
- (Free Research) This white paper will explore the global retail industry's movement towards the attainment of total immersive shopping experience (ISE) abilities, and discuss how integrated customer relationship management (CRM) software suites will represent the key technological enabler to achieve this fundamental strategic business objective.
(WHITE PAPER)
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Sales 2.0: How Businesses Are Using Online Collaboration to Spark Sales
by Oracle Corporation
September 2008
- (Free Research) This white paper examines research that reveals how sales and marketing professionals who use collaboration and Sales 2.0 tools gain a competitive advantage over their peers who do not use them.
(WHITE PAPER)
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Increase Your Returns Using Event-Based Marketing
by Infor CRM
July 2009
- (Free Research) Read this paper to learn how Event-triggered marketing has seen five times the response rate of non-timed mass-marketing campaigns and how your company can take advantage of event-based marketing by using Infor CRM Epiphany Outbound Marketing suite.
(WHITE PAPER)
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Cross-Channel Campaign Management - Next Generation Multichannel Marketing
by Infor CRM
March 2009
- (Free Research) This report identified how top performing organizations leverage and execute multichannel marketing campaigns. The findings demonstrate how Best-in-Class organizations are leveraging a collaborative cross-channel approach to extract maximum value and marketing efforts.
(ANALYST BRIEF)
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Addressing the challenges of implementing a customer-centric strategy
by Infor CRM
December 2008
- (Free Research) The need for customer insight and responsiveness to that insight is the foundation and driving rationale for the emerging CRM concept of continuous customer dialogue through multi-channel touchpoints.
(WHITE PAPER)
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SAP® BusinessObjects™ Data Services: One Product For Data Quality and Data Integration
by SAP AG
June 2009
- (Free Research) Introducing SAP® BusinessObjects™ Data Services breakthrough technology software for the enterprise information management market. The software unifies our leading data-quality and integration solutions - helping your organization to move, transform, and improve virtually any type of data anywhere, at any frequency.
(WHITE PAPER)
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Intelligent Merchandising: Creating a Unique Shopping Experience, Part 1
by SAP AG
May 2007
- (Free Research) Learn how you can how you can hook customers with fresh, unusual and relevant shopping experiences. Drive customer loyalty by training, empowering and providing employees with the technical tools to capture the nuances of customer behavior.
(WHITE PAPER)
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Delivering Customer Value: Innovative Approaches to Maintain Competitive Success
by SAP AG
July 2007
- (Free Research) This paper explores the concepts of sales growth in relation to understanding who your customers are, connecting a go-to-market strategy with technology, and using technology to sharpen internal practices.
(WHITE PAPER)
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How to Market and Sell Services with Webinars
by Citrix Online
November 2009
- (Free Research) This webcast reveals strategies to create a winning webinar program. It offers proven tactics to get more leads and sales from your marketing budget.
(WEBCAST)
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Getting the Most From Your Marketing Events: The ROI of In-Person Seminars, Trade Shows, and Webinars
by Citrix Online
November 2009
- (Free Research) This paper discusses the results of a recent survey of marketers using different types of events in the marketing mix, offers quantitative formulae for calculating your own event marketing ROI, and offers guidance for marketers and organizations to create and optimum event marketing strategy.
(WHITE PAPER)
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Intelligent Merchandising: Creating a Unique Shopping Experience, Part 3
by SAP AG
August 2007
- (Free Research) The amount of customer information available grows every day. Learn why it is critical for you to analyze and understand customer information in order to draw meaningful conclusions about consumer lifestyles, buying habits and shopping behaviors.
(WHITE PAPER)
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Data Quality: A Survival Guide For Marketing
by SAP AG
June 2009
- (Free Research) Direct marketing is about communicating a message to a specific prospect or customer. This white paper from Business Objects, an SAP company, focuses on these concepts as they pertain to marketing, and particularly as they are supported by data quality functions inside of the broader EIM framework.
(WHITE PAPER)
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Protecting and Nurturing Your Brand: Maintain and Grow Brand Value in a Time of Crisis
by SAP AG
June 2009
- (Free Research) There are many elements that impact a company's brand. Concentrating on a select few lets you control financial investment while maximizing the returned benefit. This SAP Executive Insight focuses on efforts that target a key set of brand-related opportunities and describes how companies can strengthen brand value even in a recession.
(WHITE PAPER)
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Channel Sales Management: New Applications for High-Tech Vendors
by SAP AG
January 2009
- (Free Research) Channel management is a pressing issue for high-tech manufacturers that sell through partners. IDC believes that companies that leverage channels partners should begin to integrate channel management into broader corporate infrastructure applications that include the supply chain and potentially PLM applications.
(WHITE PAPER)
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Cablecom Delivers Unique Customer Experience through Its Innovative Use of Business Analytics
by SPSS Inc. Worldwide Headquarters
February 2009
- (Free Research) This IDC Buyer Case Study describes the adoption, deployment, and utilization of business analytics software at the cable operator Cablecom.
(CASE STUDY)
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Boost ROI with Faster, Easier, VISUAL Analytics
by SPSS Inc. Worldwide Headquarters
February 2009
- (Free Research) Join us at this live webcast and learn how you can:<ul> <li>Use RFM analysis to quickly rank customers for high-return marketing</li> <li>Use advanced visualization techniques to uncover segments and patterns in your data, and apply these insights to growth, acquisition, and retention planning</li> <li>and more</li></ul>
(WEBCAST)
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Emperors Palace: South African gaming resort takes the gamble out of marketing campaigns
by SPSS Inc. Worldwide Headquarters
May 2009
- (Free Research) Gaming is a fast-growing market in South Africa, due to the rapidly emerging middle class. As entertainment spending is increasing, Emperors Palace wanted to enhance the impact of its marketing to make the company more competitive. Read how SPSS helped them achieve this.
(CASE STUDY)
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Turning Results into Rewards: Survey Analysis and Reporting
by SPSS Inc. Worldwide Headquarters
February 2009
- (Free Research) Please join Jane Hendricks, Product Marketing, and Gregory Crist, Sales Engineer, for this webcast focusing on survey analysis and reporting. See why delivering the right survey research results to the right person at the right time makes all the difference.
(WEBCAST)
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How to Sell Network Security to the Healthcare Industry
by WatchGuard Technologies, Inc.
July 2009
- (Free Research) Use this white paper to enhance your knowledge of healthcare IT spending decisions and how to successfully engage the healthcare market with the right technology services and solutions. With a heightened awareness of industry trends, challenges, players, and needs, you will be better equipped to sell to healthcare providers.
(WHITE PAPER)
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How Channel Providers can Capitalize on the DLP Craze
by Sophos Inc.
November 2009
- (Free Research) Securing laptops and other client hardware continues to be a challenge for end-user companies, which sets up interesting business growth opportunities for channel partners. In this podcast, find out the changes Sophos has made recently in the channel space, and how those changes may support the growth of your business.
(PODCAST)
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IT Briefing: Why Waste Half of Your Server Virtualization Budget?
by HP, Citrix, and Intel
November 2009
- (Free Research) The costs for power, cooling, server management and administration are now consuming more of IT budgets than even the cost for new hardware. In this IT Briefing, you'll learn about Citrix Essentials, Intel Xeon 5500, and HP ProLiant G6 for XenServer.
(IT BRIEFING)
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IT Briefing: How NOT to waste 50% of your virtualization budget
by HP, Citrix, and Intel
November 2009
- (Free Research) The costs for power, cooling, server management and administration are now consuming more of IT budgets than even the cost for new hardware. In this TechTarget IT Briefing, you'll learn about Citrix Essentials, Intel Xeon 5500, and HP ProLiant G6 for XenServer.
(IT BRIEFING)
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IP Address Management Webinar
by Infoblox
April 2009
- (Free Research) Check out this webcast, which discusses the problem of flat budgets, rising costs, and competing priorities, and explains how automating core network services has proven to be a helpful solution.
(WEBCAST)
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Infor - ERP LX
by Infor
September 2008
- (Free Research) Infor ERP LX, the next version ERP BPCS, is a scalable, comprehensive, flexible and integrated ERP solution for mixed-mode and process manufacturers operating in an IBM System i environment. The solution improves the efficiency of core business processes.
(DEMO)
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