Campaign Management Tools - CRM Guide Results for Campaign Management Tools (Page 4)
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A Guide To CRM ROI
by Relavis Corporation
August 13, 2009
- (Free Research) The purpose of this paper is to provide a foundation for building, analyzing and interpreting a return on investment (ROI) model for your customer relationship management initiative.
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Managing IT in a Downturn: Beyond Cost Cutting
by SAP AG
November 01, 2008
- (Free Research) Downturns give companies a chance to buck conventional wisdom and increase their IT investments. Targeted investments in many areas can generate efficiencies and revenue growth that surpass the savings from straight cost reductions.
(WHITE PAPER)
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Protecting and Nurturing Your Brand: Maintain and Grow Brand Value in a Time of Crisis
by SAP AG
June 05, 2009
- (Free Research) There are many elements that impact a company's brand. Concentrating on a select few lets you control financial investment while maximizing the returned benefit. This SAP Executive Insight focuses on efforts that target a key set of brand-related opportunities and describes how companies can strengthen brand value even in a recession.
(WHITE PAPER)
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Driving Your Channel Business: Leverage Information Technology to Improve Partner Relationships and Boost Channel Performance
by SAP AG
September 17, 2008
- (Free Research) This white paper discusses key channel business trends, highlights the complexities and challenges of different channel models.
(WHITE PAPER)
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A New Mandate for IT
by SAP AG
April 01, 2007
- (Free Research) Learn more about the changing role of IT in business. This report includes research targeted towards senior executives responsible for managing and deploying information technology in pursuit of business objectives.
(WHITE PAPER)
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Business Network Transformation: Rethinking Relationships in a Global Economy
by SAP AG
January 01, 2008
- (Free Research) The ability to operate effectively in business networks, be they coordinated or collaborative, is critical to sustaining competitive advantage in a commoditizing global economy. By focusing on their unique core capabilities, business network participants spend less on duplication and more on innovation, resulting in higher degrees of..
(ANALYST REPORT)
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Acxiom Deploys Business Intelligence for Best-of-Breed Solutions
by SAP America Inc
October 13, 2009
- (Free Research) Find out how Acxiom, specializing in providing customer and information management solutions for companies around the world, uses SAP BusinessObjects Business Intelligence (BI) solutions to transform consumer data into actionable BI.
(CASE STUDY)
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Best Practices of the Best-Run Sales Organizations: Sales Opportunity Blueprinting
by SAP AG
April 27, 2009
- (Free Research) Leadership teams in today's strongest sales groups have discovered best practices to achieve exponential results. This SAP Executive Insight looks at leading-edge companies and examines how they excel in areas where most sales organizations struggle.
(WHITE PAPER)
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Sybase IQ 15: Addressing the Need for Speed
by Sybase, Inc.
August 01, 2009
- (Free Research) Bill Jacobs, Director of Technical Marketing, Sybase IQ, discusses the speed and performance capabilities of Sybase IQ 15. These enhancements are designed to help make IQ 15 remain the smartest choice for analytic, reporting, business intelligence, data mining, and related applications.
(WEBCAST)
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Sybase IQ 15: More Flexibility to Adapt and Grow
by Sybase, Inc.
August 01, 2009
- (Free Research) Please join Bill Jacobs, Director of Technical Marketing, Sybase IQ, in this webcast about the first of seven topic areas – as he discusses the new features added to Sybase IQ 15 that enhance the flexibility of Sybase IQ 15 for analytics, reporting and business intelligence applications.
(WEBCAST)
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Sybase IQ Accelerates Business Reporting
by Sybase, Inc.
July 15, 2009
- (Free Research) Organizations want and need better access to information to make smarter, faster decisions in response to changing circumstances or events. Reporting is one form of business intelligence that has become business-critical. Sybase IQ infuses organizations with fast, flexible access to information.
(WHITE PAPER)
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Sybase IQ 15: Making the Economical Choice
by Sybase, Inc.
August 01, 2009
- (Free Research) Bill Jacobs, Director of Technical Marketing, Sybase IQ, discusses the elements and attributes of Sybase IQ that make it a very economical choice for your business intelligence, analytics, and data warehousing activity. The features in the latest release are highlighted, along with the base characteristics of Sybase IQ.
(WEBCAST)
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Best Practices for Implementing Automated Functional Testing
by Hewlett-Packard Company
April 2007
- (Free Research) By automating functional testing, you can take major steps forward to improve automated business processes. Your development and QA teams can increase the speed and accuracy, and your IT department can achieve a higher ROI from software projects.
(WHITE PAPER)
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CIO Decisions eZine: ITSM Managing for Efficiency and Effectiveness
by SkillSoft Corporation
November 2009
- (Free Research) IT Service Management frameworks are helping CIOs leverage best practices to lead change, improve response time and better manage the IT/business relationship. In this CIO Decisions eZine, experts offer insights into how to roll out your ITSM implementation.
(EZINE)
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Increase Workforce Productivity Using Microsoft Dynamics CRM and Windows Mobile
by Microsoft
September 2009
- (Free Research) In this presentation, we explain how Microsoft can help your employees be more nimble, productive, and responsive to your customers by providing them with access to the critical information they need to make decisions.
(WEBCAST)
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Employment Screening Company Optimizes Productivity, Improves Customer Satisfaction
by Microsoft
April 2008
- (Free Research) When employers need to be sure about the backgrounds of people they hire, they call Credential Check Corporation. To do this work, the company utilized Microsoft® Office Outlook® and proprietary access programs, which made it difficult for departments and external suppliers to collaborate with each other. Microsoft Dynamics™ CRM...
(CASE STUDY)
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Improving Sales Productivity: An Opportunity for Sales and IT Leadership
by Microsoft
April 2008
- (Free Research) The main focus of this white paper is about revealing key factors in sales rep productivity, including what helps improve their efficiency (increasing selling time) and effectiveness (getting better results from the available selling time). Both are important and require strong leadership and teamwork between the sales and IT departments.
(WHITE PAPER)
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Achieving Sustained Growth through Operational Excellence
by SAP AG
June 2009
- (Free Research) Operational excellence is a simple concept with complex implications. Consistently doing things well across every element of the value chain is clear enough in principle. The ultimate goal is a "single source of truth" where senior executives have shared visibility into all parts of the organization, enabling management by facts.
(WHITE PAPER)
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Streamline Your Business, Accelerate Your Growth: Using an Affordable Application Built for Small Businesses
by SAP AG
October 2009
- (Free Research) The SAP® Business One application offers a single, affordable way to manage your entire business – from sales and customer relationships to financials and operations. Designed specifically for small businesses, it helps you streamline processes, act on timely information, and accelerate profitable growth.
(WHITE PAPER)
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Ten steps to better requirements management
by IBM
October 2008
- (Free Research) Requirements definition and management is an activity that has the potential to deliver a high, fast ROI. This white paper explains the characteristics of a good requirement and presents ten steps to better requirements management. Read on to learn how better requirements translate into easier, higher quality projects.
(WHITE PAPER)
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Don't Be Blind-Sided: How to Use Your Salesforce.com Data to Improve Sales Performance
by Birst
October 2009
- (Free Research) As a sales manager, you may not have access to business analytics that may be telling a story about your team's performance. What analytics do you need in order to answer questions that may come down from upper management? In this session, you'll learn about what you need to see, report on, and summarize to manage your team's performance.
(WEBCAST)
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Business Service Management: What It Is and Why You Should Care
by Global Knowledge
December 2008
- (Free Research) The purpose of this business training white paper is to explain what BSM is and what it isn't and it will also describe BSM benefits.
(WHITE PAPER)
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Plan Now for Licensing Windows 7
by Dell, Inc.
July 2009
- (Free Research) This Forrester Research paper will show you how analyzing your options for upgrading to Windows 7 can save you down the road. One of the first steps IT managers should take is to determine their firm's Windows 7 licensing strategy and how it fits into their broader Microsoft relationship.
(WHITE PAPER)
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7 Ways to Inspire Customer Loyalty with Voice of the Customer (VOC) Initiatives
by Vovici
October 2009
- (Free Research) In the most challenging economic environment in generations, organizations are more focused than ever on retaining customers and maintaining existing revenue. Many businesses have put significant resources into implementing CEM and VOC programs. Read on to learn seven ways to inspire customer loyalty using these VOC initiatives.
(WHITE PAPER)
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Turning Customer Interactions into Money: Using Predictive Analytics to Achieve Stellar ROI
by SPSS Inc. Worldwide Headquarters
December 2008
- (Free Research) This whitepaper makes the case for using predictive analytics as a catalyst for a company's growth. It includes best practices from several global companies including: Cablecom, Royal & Sun Alliance, and T. Rowe Price. Ultimately, it is about maximizing the level of understanding that can be achieved with customer data.
(WHITE PAPER)
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