Automotive Marketing Ideas - CRM Guide Results for Automotive Marketing Ideas (Page 2)
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How to Profit in a Downturn: 4 Customer-centric Strategies for Growth in a Challenging Market
by Pivotal CRM, a CDC Software solution
February 20, 2009
- (Free Research) In this white paper, learn how your organization can use customer-centric strategies and CRM tools to maximize the value and loyalty of your customer base. Gain insight into new areas of opportunity and do more with less in a time of economic uncertainty.
(WHITE PAPER)
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Surviving and Thriving in the Customer-Driven Age
by Oracle Corporation
September 2008
- (Free Research) The customer-driven age is upon us and succeeding in this environment requires a new set of goals and a new set of tools. Learn how CRM is the catalyst to transform organizations, empower employees and capitalize on new market opportunities.
(WHITE PAPER)
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Addressing the challenges of implementing a customer-centric strategy
by Infor CRM
December 2008
- (Free Research) The need for customer insight and responsiveness to that insight is the foundation and driving rationale for the emerging CRM concept of continuous customer dialogue through multi-channel touchpoints.
(WHITE PAPER)
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Intelligent Merchandising: Creating a Unique Shopping Experience, Part 1
by SAP AG
May 2007
- (Free Research) Learn how you can how you can hook customers with fresh, unusual and relevant shopping experiences. Drive customer loyalty by training, empowering and providing employees with the technical tools to capture the nuances of customer behavior.
(WHITE PAPER)
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Advent Portfolio Exchange Demo
by Advent Software, Inc
July 2008
- (Free Research) Learn more about this integrated portfolio and client relationship management system: an end-to-end solution for accounting and reporting, client servicing and marketing.
(DEMO)
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CRM Your Salespeople Will Love
by Oracle Corporation
September 2007
- (Free Research) Customer Relationship Management (CRM) can bring enormous benefits to companies, but only if users adopt it. Explore user adoption problems and an overview of the newest CRM features designed to drive ease of use and high rates of user adoption.
(WHITE PAPER)
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Working the Way Salespeople Work
by Oracle Corporation
September 2008
- (Free Research) This paper explores how the right mobile CRM application, one designed with the sales staff in mind, can lead to greater sales productivity, reduced costs, shortened sales cycles and increased revenue.
(WHITE PAPER)
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Kelley Blue Book Case Study
by Microsoft
July 2007
- (Free Research) In 2006, Kelley Blue Book implemented a new analytical capabilities solution based on Microsoft Business Intelligence technologies. Now Kelley Blue Book has improved sales staff efficiency and created a compelling new Web analytics product that can provide its business customers with more targeted data for their marketing efforts.
(CASE STUDY)
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Increase Your Returns Using Event-Based Marketing
by Infor CRM
July 2009
- (Free Research) Read this paper to learn how Event-triggered marketing has seen five times the response rate of non-timed mass-marketing campaigns and how your company can take advantage of event-based marketing by using Infor CRM Epiphany Outbound Marketing suite.
(WHITE PAPER)
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Cross-Channel Campaign Management - Next Generation Multichannel Marketing
by Infor CRM
March 2009
- (Free Research) This report identified how top performing organizations leverage and execute multichannel marketing campaigns. The findings demonstrate how Best-in-Class organizations are leveraging a collaborative cross-channel approach to extract maximum value and marketing efforts.
(ANALYST BRIEF)
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How to Market and Sell Services with Webinars
by Citrix Online
November 2009
- (Free Research) This webcast reveals strategies to create a winning webinar program. It offers proven tactics to get more leads and sales from your marketing budget.
(WEBCAST)
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Getting the Most From Your Marketing Events: The ROI of In-Person Seminars, Trade Shows, and Webinars
by Citrix Online
November 2009
- (Free Research) This paper discusses the results of a recent survey of marketers using different types of events in the marketing mix, offers quantitative formulae for calculating your own event marketing ROI, and offers guidance for marketers and organizations to create and optimum event marketing strategy.
(WHITE PAPER)
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Data Quality: A Survival Guide For Marketing
by SAP AG
June 2009
- (Free Research) Direct marketing is about communicating a message to a specific prospect or customer. This white paper from Business Objects, an SAP company, focuses on these concepts as they pertain to marketing, and particularly as they are supported by data quality functions inside of the broader EIM framework.
(WHITE PAPER)
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Differentiation through Service Excellence Driving Customer Loyalty and Service Profitability
by SAP AG
September 2008
- (Free Research) The importance of achieving service excellence is growing. Products are increasingly becoming commodities, and CEOs are recognizing that first-rate service is crucial to enhancing customer satisfaction. This paper explores the crucial links between customer service and customer satisfaction.
(WHITE PAPER)
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Best Practices of the Best-Run Sales Organizations
by SAP AG
June 2009
- (Free Research) Leadership teams in today's strongest sales groups have discovered best practices to achieve exponential results. This SAP Executive Insight looks at leading-edge companies and examines how they excel in areas where most sales organizations struggle.
(WHITE PAPER)
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Integrated Contract Life-Cycle Management: Automate Processes, Reduce Over-Payments, Improve Productivity
by SAP AG
June 2009
- (Free Research) Combining SAP ERP with SAP Incentive Administration and SAP Paybacks and Chargebacks provides a complete contract management solution. With this solution, you will increase market share, capture business intelligence, reduce overpayments and duplicate claims, improve compliance, and increase productivity.
(WHITE PAPER)
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Channel Sales Management: New Applications for High-Tech Vendors
by SAP AG
January 2009
- (Free Research) Channel management is a pressing issue for high-tech manufacturers that sell through partners. IDC believes that companies that leverage channels partners should begin to integrate channel management into broader corporate infrastructure applications that include the supply chain and potentially PLM applications.
(WHITE PAPER)
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High-Tech Industries: The Supply Chain Executive's Strategic Agenda
by SAP AG
September 2008
- (Free Research) This paper explores the concerns and process roadmap of supply chain executives in high-tech industries.
(WHITE PAPER)
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Boost ROI with Faster, Easier, VISUAL Analytics
by SPSS Inc. Worldwide Headquarters
February 2009
- (Free Research) Join us at this live webcast and learn how you can:<ul> <li>Use RFM analysis to quickly rank customers for high-return marketing</li> <li>Use advanced visualization techniques to uncover segments and patterns in your data, and apply these insights to growth, acquisition, and retention planning</li> <li>and more</li></ul>
(WEBCAST)
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Emperors Palace: South African gaming resort takes the gamble out of marketing campaigns
by SPSS Inc. Worldwide Headquarters
May 2009
- (Free Research) Gaming is a fast-growing market in South Africa, due to the rapidly emerging middle class. As entertainment spending is increasing, Emperors Palace wanted to enhance the impact of its marketing to make the company more competitive. Read how SPSS helped them achieve this.
(CASE STUDY)
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Turning Results into Rewards: Survey Analysis and Reporting
by SPSS Inc. Worldwide Headquarters
February 2009
- (Free Research) Please join Jane Hendricks, Product Marketing, and Gregory Crist, Sales Engineer, for this webcast focusing on survey analysis and reporting. See why delivering the right survey research results to the right person at the right time makes all the difference.
(WEBCAST)
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How to Sell Network Security to the Healthcare Industry
by WatchGuard Technologies, Inc.
July 2009
- (Free Research) Use this white paper to enhance your knowledge of healthcare IT spending decisions and how to successfully engage the healthcare market with the right technology services and solutions. With a heightened awareness of industry trends, challenges, players, and needs, you will be better equipped to sell to healthcare providers.
(WHITE PAPER)
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Infor - ERP LX
by Infor
September 2008
- (Free Research) Infor ERP LX, the next version ERP BPCS, is a scalable, comprehensive, flexible and integrated ERP solution for mixed-mode and process manufacturers operating in an IBM System i environment. The solution improves the efficiency of core business processes.
(DEMO)
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Six Reasons Why Microsoft's Hyper-V Will Overtake VMware to Become the Major Player in the x86 Server Virtualization Marketplace
by Microsoft Corporation India Pvt Ltd
May 2008
- (Free Research) In this report, Clabby Analytics explains why Hyper-V will overtake VMware in just a few years to become the x86 server virtualization market's leader.
(ANALYST REPORT)
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Maximize Business Results Online: How Web Content Management Technology is Transforming Digital Marketing
by SDL Tridion
March 2009
- (Free Research) This report is a guide for identifying best practices in online content Research Benchmark management and maximizing business benefits of the web. The findings highlight the strategic value of web content management and link the technology and practices of Best-in-Class organizations to top line revenue, customer loyalty, and customer experience.
(ANALYST REPORT)
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