Article On Strategic Marketing Plan Examples - CRM Guide Results for Article On Strategic Marketing Plan Examples (Page 5)
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Surviving and Thriving in a Challenging Market: How Customer-centric Strategies Can Help Financial Services Firms Weather Market Volatility and Economic Uncertainty
by Pivotal CRM, a CDC Software solution
February 20, 2009
- (Free Research) This white paper explains how financial services firms across the industry and around the globe can use customer-centric strategies and CRM tools to maximize the value and loyalty of their client base and gain insight into new areas of opportunity.
(WHITE PAPER)
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Top 5 Best Practices for Creating Effective Campaign Dashboards
by Tableau Software
June 2008
- (Free Research) We can define an effective marketing dashboard as one that enables marketers to visually display relevant and current campaign, customer, advertising and/or branding information needed to achieve marketing objectives.
(WHITE PAPER)
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Why Do Network Providers Need Application Developers?
by Alcatel-Lucent
October 2009
- (Free Research) Network providers must re-examine how they can speed up innovation and time to market by working with trusted partners and developer communities. However, energizing such an ecosystem takes careful planning. This podcast covers market trends driving network providers to change their relationships with application developers.
(PODCAST)
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Four Common ERP Implementation Mistakes
by IFS
January 2009
- (Free Research) Here are four common mistakes an implementation leader and team can make, and suggestions on how to avoid them.
(WHITE PAPER)
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Globo.com Acquires 200,000 New Customers in 2 years and Reduces Churn by 30% with Data Mining
by SPSS Inc. Worldwide Headquarters
May 2009
- (Free Research) This Internet service provider/portal operator of Globo, Brazil's largest media conglomerate, delivers the content Brazilian Web users want using PASW Statistics.
(CASE STUDY)
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Surviving and Thriving in the Customer-Driven Age
by Oracle Corporation
September 2008
- (Free Research) The customer-driven age is upon us and succeeding in this environment requires a new set of goals and a new set of tools. Learn how CRM is the catalyst to transform organizations, empower employees and capitalize on new market opportunities.
(WHITE PAPER)
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Oracle Business Brief: Keeping hold of your customers, especially in tough economic conditions
by Oracle Corporation
January 2009
- (Free Research) Midsized companies often feel challenged by their deep pocketed competitors. However, being a midsized business actually makes you more agile in the market. However, this agility is dependent on your ability to manage data, information, and develop processes. This paper will outline how Oracle can help assist your data management solutions.
(WHITE PAPER)
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Simplify Oracle CRM On Demand Integration
by Cast Iron Systems
February 2009
- (Free Research) Oracle CRM on Demand solutions offer tremendous benefits like rapid implementations, ease-of-use and subscription pricing. SaaS adoption is increasing so the need to integrate between such products and backend applications is critical to rapidly realizing the full benefits of the solution. Read this paper for more.
(WHITE PAPER)
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Learn to Improve SAP Order Management and Retain Customers in Today’s Tough Economy
by Esker Inc.
July 2009
- (Free Research) This paper will present the challenges businesses face in implementing effective order management and will help in overcoming these challenges. You will learn the benefits of the Esker Platform over its competitors and be presented with a case study documenting companies that implemented the Esker platform to beat their order management problems.
(WHITE PAPER)
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Efficiency, Effectiveness and Customer Loyalty in the Insurance Contact Center
by Infor CRM
July 2009
- (Free Research) Read this paper to learn how important an efficient and effective contact center is and how Infor CRM Epiphany Contact Center enables carriers to create a highly efficient, customer-centric, multichannel contact center, providing a better customer service experience and increasing customer loyalty.
(WHITE PAPER)
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Addressing the challenges of implementing a customer-centric strategy
by Infor CRM
December 2008
- (Free Research) The need for customer insight and responsiveness to that insight is the foundation and driving rationale for the emerging CRM concept of continuous customer dialogue through multi-channel touchpoints.
(WHITE PAPER)
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Getting the Most From Your Marketing Events: The ROI of In-Person Seminars, Trade Shows, and Webinars
by Citrix Online
November 2009
- (Free Research) This paper discusses the results of a recent survey of marketers using different types of events in the marketing mix, offers quantitative formulae for calculating your own event marketing ROI, and offers guidance for marketers and organizations to create and optimum event marketing strategy.
(WHITE PAPER)
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What’s Under the Hood? Five Secrets of Successful Automotive Manufacturers
by Infor
December 2009
- (Free Research) Every company in the automotive market has run up against an array of difficult challenges. However, such challenges are addressable. This paper will show how industry leaders are prospering and will outline five key factors that differentiate them from industry laggards.
(WHITE PAPER)
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8 Steps To Optimizing Your Lead Nurturing Program
by Citrix Online
November 2009
- (Free Research) During this webinar, Lead Generation Expert, Brian Carroll, will discuss how a multi-touch approach to lead nurturing can keep your prospects engaged through relevant content and timely conversations until leads are ready to talk to your sales team.
(VIDEOCAST)
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Infor - ERP VISUAL
by Infor
September 2008
- (Free Research) Infor ERP VISUAL combines affordability and deep functionality, and is ideal for high growth, mixed-mode manufacturers who need a modular solution. Learn why more than 4,000 businesses trust Infor ERP VISUAL to run their operations.
(DEMO)
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The Total Economic Impact™ Of Progress Actional Management for Interconnected Applications
by Progress Software
November 2009
- (Free Research) The purpose of this study is to provide readers with a framework to evaluate the financial impact of Progress Actional on its organizations. Forrester Research, Inc.'s aim is to clearly show all calculations and assumptions used in the analysis. Readers should use this study to better communicate a business case for investing in Progress Actional.
(ANALYST REPORT)
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Anatomy of a Siebel CRM Archiving Project
by IBM
February 2008
- (Free Research) The basic principles for managing an archiving project presented in this paper can help you initiate and plan an archiving strategy that meets your organization’s requirements.
(WHITE PAPER)
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Using Webinars to Engage Prospects
by Citrix Online
August 2009
- (Free Research) View this on-demand Webinar to hear Ken Molay, president of Webinar Success, share tips to help you prepare and deliver Webinars that build enthusiasm among prospects, leading to easier sales communications and higher conversion percentages.
(WEBCAST)
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Using Performance Drivers to Enhance Business Success: Identifying, Visualizing and Analyzing Key Performance Drivers (KPD metrics)
by myDIALS Inc.
November 2009
- (Free Research) This paper examines performance metrics and focuses on the nature, identification and use of Key Performance Drivers to enhance business success. It illustrates how these KPD metrics can be visualized and logically related to the Key Performance Indicators that measure those outcomes.
(WHITE PAPER)
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High-End Real Estate Company JBMRA Puts Mobile Brokers in Prime Position to Increase Sales—with Microsoft Dynamics CRM Live
by Microsoft
September 2009
- (Free Research) Microsoft Dynamics CRM Live eliminated the risk of losing decentralized customer data. The firm's information is protected on Microsoft hosted servers that utilize reliable data backup processes and technologies. The application allows mobile users to access and input data on the move, something that brokers could not do previously.
(CASE STUDY)
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Consultancy Deploys Productivity-Enhancing CRM Solution to Gain Competitive Advantage
by Microsoft
April 2008
- (Free Research) After an extensive search for a solution, Lure Executive Services chose to implement Microsoft Dynamics™ CRM Online.
(CASE STUDY)
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Do Extraordinary Things Everyday with Microsoft Dynamics CRM!
by Microsoft
September 2009
- (Free Research) In this webcast, we show you how the productivity of your sales, customer service, and marketing teams can be dramatically increased by taking advantage of the enhancements in the newly released Microsoft Dynamics CRM 4.0.
(WEBCAST)
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Microsoft Dynamics Webcast: Beyond the Boundaries of Traditional CRM
by Microsoft
September 2009
- (Free Research) Watch this webcast to learn the concrete ways Microsoft Dynamics CRM can help you attain a 360-degree view of your customers.
(WEBCAST)
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Solutions Provider Improves Productivity with Flexible Implementation Methodology
by Microsoft
June 2007
- (Free Research) Stanley Stuart Yoffee & Hendrix, Inc. (SSYH), a Microsoft® Gold Certified Partner based in Florida, implements software solutions utilizing the Microsoft family of products. With large-scale projects across varied industries, the company turned to the Microsoft Dynamics™ Sure Step Methodology to help communicate with customers...
(CASE STUDY)
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The Total Economic Impact Of DMExpress
by Syncsort
August 2008
- (Free Research) The purpose of this study is to provide readers with a framework to evaluate the potential financial impact of DMExpress on their organizations. Forrester’s aim is to clearly show all calculations and assumptions used in the analysis.
(WHITE PAPER)
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