Airline Marketing Research - CRM Guide Results for Airline Marketing Research (Page 4)
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Achieving Sustained Growth through Operational Excellence
by SAP AG
June 02, 2009
- (Free Research) Operational excellence is a simple concept with complex implications. Consistently doing things well across every element of the value chain is clear enough in principle. The ultimate goal is a "single source of truth" where senior executives have shared visibility into all parts of the organization, enabling management by facts.
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Ready Access to Real-Time Data Helps Small Businesses Thrive
by SAP AG
February 01, 2008
- (Free Research) Today there is new and affordable technology that enables small businesses to access current data from any location, respond quickly to change, and thrive in a volatile business environment. A good example of this technology is the SAP® Business One application. Read this white paper to learn more!
(WHITE PAPER)
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Seven Tips for Profiting from Lean Times with CRM
by Oracle Corporation
January 26, 2009
- (Free Research) With their rapid speed of deployment, integrated analytics and built-in best practices, on-demand CRM solutions can quickly vault a sales organization ahead of its rivals. And because of their flexible licensing structure, on-demand solutions can be deployed selectively, enabling businesses to deploy only as much CRM as they need.
(WHITE PAPER)
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How to Maximize Revenue by Sending Targeted Promotions to Customers
by Infor CRM
October 23, 2009
- (Free Research) This paper discusses the key obstacles that stand in the way of marketers garnering good insights into retention rates and customer profitability and presents a solution on how to overcome these obstacles. You'll also learn how to increase customer loyalty and retention while increasing revenue.
(WHITE PAPER)
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Metro Atlanta YMCA Better Aligns its Mission, Member Engagement, and Marketing Communications Activities Using Birst
by Birst
October 19, 2009
- (Free Research) In an attempt to tailor and more effectively promote its programs, the Metro Atlanta YMCA turned to Birst for a new set of Business intelligence (BI) tools. Birst delivered with features that included automated dashboards and adhoc reporting at a fair price. Read on to learn the benefits YMCA experienced when they switched to Birst.
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CRM Built for Marketing: The Executive Guide to Selecting CRM that Meets Marketing Needs
by Pivotal CRM, a CDC Software solution
July 23, 2009
- (Free Research) How can a company ensure that their marketing department's needs are represented when choosing an enterprise-level CRM system? This white paper provides core principles companies can use to help them select a CRM system that each marketing team member feels was built just for them.
(WHITE PAPER)
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Surviving and Thriving in a Challenging Market: How Customer-centric Strategies Can Help Financial Services Firms Weather Market Volatility and Economic Uncertainty
by Pivotal CRM, a CDC Software solution
February 20, 2009
- (Free Research) This white paper explains how financial services firms across the industry and around the globe can use customer-centric strategies and CRM tools to maximize the value and loyalty of their client base and gain insight into new areas of opportunity.
(WHITE PAPER)
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Top 5 Best Practices for Creating Effective Campaign Dashboards
by Tableau Software
June 2008
- (Free Research) We can define an effective marketing dashboard as one that enables marketers to visually display relevant and current campaign, customer, advertising and/or branding information needed to achieve marketing objectives.
(WHITE PAPER)
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Presentation Transcript: Spotfire for CRM: Supercharge Your Sales and Marketing Analysis
by TIBCO Spotfire Division
October 2009
- (Free Research) This Presentation Transcript shares strategies for analyzing CRM data, finding lost revenue opportunities, improving sales forecasting and optimizing overall campaign effectiveness.
(PRESENTATION TRANSCRIPT)
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Podcast: Spotfire for CRM: Supercharge Your Sales and Marketing Analysis
by TIBCO Spotfire Division
September 2009
- (Free Research) This podcast shares strategies for analyzing CRM data, finding lost revenue opportunities, improving sales forecasting and optimizing overall campaign effectiveness.
(PODCAST)
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Spotfire for CRM: Supercharge Your Sales and Marketing Analysis
by TIBCO Spotfire Division
September 2009
- (Free Research) This webcast shares strategies for analyzing CRM data, finding lost revenue opportunities, improving sales forecasting and optimizing overall campaign effectiveness.
(WEBCAST)
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The End User Experience: The Working End User
by Intel Technology Provider
December 2009
- (Free Research) This presentation transcript will discuss the End User. Ultimately, all of us are trying to look after are our end users. It does not matter whether we are the supplier or the customer that is receiving goods. We are all end users in this world, and what we are trying to do is to look at the end user and actually think about how they work today.
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Efficiency, Effectiveness and Customer Loyalty in the Insurance Contact Center
by Infor CRM
July 2009
- (Free Research) Read this paper to learn how important an efficient and effective contact center is and how Infor CRM Epiphany Contact Center enables carriers to create a highly efficient, customer-centric, multichannel contact center, providing a better customer service experience and increasing customer loyalty.
(WHITE PAPER)
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Addressing the challenges of implementing a customer-centric strategy
by Infor CRM
December 2008
- (Free Research) The need for customer insight and responsiveness to that insight is the foundation and driving rationale for the emerging CRM concept of continuous customer dialogue through multi-channel touchpoints.
(WHITE PAPER)
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CRM without Compromise: A Strategy for Profitable Growth
by SAP AG
April 2007
- (Free Research) This white paper describes the concept of “CRM without compromise,” elucidating how organizations can maximize their results by taking a more structured, holistic approach to CRM across the enterprise to gain a competitive advantage and profitable growth.
(WHITE PAPER)
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Delivering Customer Value: Innovative Approaches to Maintain Competitive Success
by SAP AG
July 2007
- (Free Research) This paper explores the concepts of sales growth in relation to understanding who your customers are, connecting a go-to-market strategy with technology, and using technology to sharpen internal practices.
(WHITE PAPER)
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What’s Under the Hood? Five Secrets of Successful Automotive Manufacturers
by Infor
December 2009
- (Free Research) Every company in the automotive market has run up against an array of difficult challenges. However, such challenges are addressable. This paper will show how industry leaders are prospering and will outline five key factors that differentiate them from industry laggards.
(WHITE PAPER)
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8 Steps To Optimizing Your Lead Nurturing Program
by Citrix Online
November 2009
- (Free Research) During this webinar, Lead Generation Expert, Brian Carroll, will discuss how a multi-touch approach to lead nurturing can keep your prospects engaged through relevant content and timely conversations until leads are ready to talk to your sales team.
(VIDEOCAST)
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Enabling The Lean Enterprise: A Three-Tiered Approach to Improving Your Operations
by SAP AG
June 2009
- (Free Research) Recently, many businesses have used lean principles to move from a decentralized corporate management mode to a hybrid model - recognizing that different functions require different levels of centralized management to be efficient and effective. Read this whitepaper to learn a three-tiered approach to improving your operations.
(WHITE PAPER)
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Best Practices of the Best-Run Sales Organizations
by SAP AG
June 2009
- (Free Research) Leadership teams in today's strongest sales groups have discovered best practices to achieve exponential results. This SAP Executive Insight looks at leading-edge companies and examines how they excel in areas where most sales organizations struggle.
(WHITE PAPER)
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Integrated Contract Life-Cycle Management: Automate Processes, Reduce Over-Payments, Improve Productivity
by SAP AG
June 2009
- (Free Research) Combining SAP ERP with SAP Incentive Administration and SAP Paybacks and Chargebacks provides a complete contract management solution. With this solution, you will increase market share, capture business intelligence, reduce overpayments and duplicate claims, improve compliance, and increase productivity.
(WHITE PAPER)
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Retail Today: Understand Customers, Anticipate Needs, and Inspire Loyalty
by SAP AG
December 2007
- (Free Research) Read how the software and tools SAP provides can help retailers succeed today by understanding their customers, anticipating their needs, and inspiring their loyalty as long-term customers by meeting those needs as they arise.
(WHITE PAPER)
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Customer Relationship Management (SAP CRM) Application: Maximize Service Profitability
by SAP AG
January 2009
- (Free Research) The SAP® Customer Relationship Management (SAP CRM) application maximizes the value from each customer by keeping profitable customers loyal, decreasing service costs by increasing efficiency, and increasing service revenue.
(ARTICLE)
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How to Embrace CRM and Make it Succeed in Your Organization
by SYSPRO
October 2009
- (Free Research) This White Paper shows you how the Customer Relationship has changed and what companies are doing to secure those customers.
(WHITE PAPER)
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Web Self-Service: The Cornerstone of Multi-Channel Customer Experience Management
by IntelliResponse
October 2009
- (Free Research) In today’s highly competitive economic climate, there is no margin for error when it comes to attracting and retaining customers. Businesses must now offer more channels of communication, more customer options, and faster responses than ever before.
(WHITE PAPER)
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